What is social media?
Social media describes websites that allow users to share content. Common examples are the popular social networking sites like Facebook, MySpace, LinkedIn and Twitter. Social media also includes other sites aimed at photo and video sharing, such as YouTube. BlogsThe term "blog" is actually short for "weblog". A blog is generally a web page made up of short, frequently updated posts that are arranged chronologically, similar to a daily log or a journal. are also considered social media.
Why the hype about social networking?
Walmart is doing it. So is the local Hannaford Supermarket. Dunkin Donuts, too.
Take a look at the next website you're on, and you'll likely find a link to their Facebook and/or Twitter page.
You may have heard that using social media is a good idea for business, but is it really necessary?
Each day, millions of Americans turn on their computers for an instant update on what their friends posted on the social-networking sites.There is no reason that businesses and non-profits cannot take advantage of this popular trend to promote their organization. Many business owners are logging in and maintaining Facebook pages, blogs, Twitter and MySpace accounts, as well as making appearances on professional networks such as LinkedIn.
Although it is hard to measure the impact these sites have on business, they undoubtedly establish a friendly dialogue with customers. It is not a place to advertise but, rather, to connect with people so they feel like they already have a relationship with the organization and, more importantly, the people behind it.
Ready to socialize?
Ready to get started with social media, but don't know where to begin? Already have a Facebook page, but want to link to it from your website? Contact Tebo Design Studio today to find out how we can help.
